Business Model Analysis
Marqeta is a $2B API-based card issuance platform. We analyze its funding activity, business model, customer acquisition strategy, market size, and competition.
Marqeta is one of many companies jockeying to be the payments card-issuing platform of the future.
The startup provides a fully documented, open API platform that helps companies create, issue, and deploy virtual and physical payment cards.
Marqeta integrates with card brands for payments, customer rewards, and improved business efficiency. Companies can use Marqeta to customize and control details around purchase activity, location, and amount prior to authorization.