Best Offline Behavior Tracking Companies

Near (NASDAQ: NIR) offers a full-stack data intelligence platform that curates intelligence on people, places, and products. The platform analyzes data on unique user IDs and points of interest in several countries to empower marketing and operations teams to understand consumers' online and offline behaviors, affinities, and attributes in order to engage them and grow their businesses. The company serves industries such as retail, real estate, restaurant/QSR, travel/tourism, telecom, and financial services. Near was formerly known as AdNear. The company was founded in 2012 and is based in Pasadena, California.

Trax specializes in computer vision solutions for retail. The company enables execution controls in-store and the ability to leverage competitive insights through in-store execution tools, market measurement services and data science to unlock revenue opportunities at all points of sale. The company was founded in 2010 and is based in Singapore, Singapore.

RetailNext develops a store retail analytics system to provide shopping experiences. The system focuses on retail analytics for brick-and-mortar businesses, delivering analytics on customer shopping behavior. It was formerly known as BVI Networks. The company was founded in 2007 and is based in San Jose, California.

Gravy Analytics delivers location intelligence to advertisers and brands. Gravy's technology verifies consumer attendance at places and events, providing insight into consumer activities and interests. It was formerly known as timeRAZOR. It was founded in 2011 and is based in Dulles, Virginia.

Blis is an audience-first platform that does not rely on personal data. It is an integrated planning and buying platform that delivers scaled, relevant, and high-performing audiences, helping brands and media agencies achieve their goals. Its solution gives accurate location data and contextualized consumer behavioral insights to advertisers. Blis was founded in 2004 and is based in London, England.

Cuebiq is a location intelligence company that helps businesses glean actionable insights about real-world consumer behaviors and trends. Using its data intelligence platform, Cuebiq provides geo-behavioral insights and offline location analytics, geo-behavioral audiences for cross-platform ad targeting, and offline attribution analysis.

Density develops door sensors and room sensors. The sensors measure how busy a location's company office is in real time. Its analytics platform is used for measuring and optimizing workplace performance per the company. The company was founded in 2014 and is based in San Francisco, California.

Focal Systems provides solutions for retailers to improve inventory management, reduce out-of-stocks, enhance the shopper experience, and optimize checkout lanes. Focal's solutions consist of devices in stores that leverage machine learning and computer vision technology. The company was founded in 2015 and is based in Burlingame, California.

Placer.ai offers a traffic analytics platform. It provides instant access to location insights derived from the foot traffic of consumers, delivering visibility into offline behavior. The company was founded in 2018 and is based in Los Altos, California.

Reveal Mobile provides a mobile audience platform for app publishers and developers. Its audience platform provides app publishers everywhere with rich mobile audience data to improve product and advertising performance. Reveal Mobile was formerly known as StepLeader. The company was founded in 2004 and is based in Raleigh North Carolina.

Sensei builds autonomous stores. The company provides a business intelligence solution that captures non-sales/in-store information using security cameras and merges this information with other retailer data to provide recommendations and insights. The company was founded in 2017 and is based in Lisbon, Portugal.