Postscript
Founded Year
2019Stage
Series C | AliveTotal Raised
$104.65MLast Raised
$65M | 1 yr agoMosaic Score The Mosaic Score is an algorithm that measures the overall financial health and market potential of private companies.
+10 points in the past 30 days
About Postscript
Postscript is a short message service (SMS) marketing platform for e-commerce companies. It plugs into e-commerce businesses and helps to overcome declining email engagement by sending customers targeted customizable short message service (SMS) marketing. It was founded in 2019 and is based in Scottsdale, Arizona.
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ESPs containing Postscript
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Companies in this space help businesses with a sales and marketing presence on chat apps to organize interactions with customers by funneling client communication channels into a single place.
Postscript named as Leader among 7 other companies, including Bikayi, Privyr, and Raven.
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Research containing Postscript
Get data-driven expert analysis from the CB Insights Intelligence Unit.
CB Insights Intelligence Analysts have mentioned Postscript in 2 CB Insights research briefs, most recently on Mar 14, 2023.
Mar 14, 2023 report
Retail Tech 100: The most promising retail tech startups of 2023Expert Collections containing Postscript
Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.
Postscript is included in 4 Expert Collections, including E-Commerce.
E-Commerce
10,324 items
Customer Service Tech
843 items
Companies offering technology-driven solutions for brands and retailers to enable customer service before, during, and after in-store and online shopping.
Targeted Marketing Tech
443 items
This Collection includes companies building technology that enables marketing teams to identify, reach, and engage with consumers seamlessly across channels.
Retail Tech 100
100 items
The winners of the 2023 CB Insights Retail Tech 100, published March 2023.
Latest Postscript News
Apr 29, 2023
TechnoHoop Battle of two marketing companies It isn’t often that startup rivals battle in plain view of others, but such is the case with the mobile messaging services provider Postscript, which took to the Twitterverse earlier this month after receiving a cease-and-desist letter from competitor Attentive. Attentive’s letter was in response to a client case study that Postscript had authored and posted on its website about nutrition company BUBS Naturals, which said BUBS Naturals left Attentive for Postscript after finding its list actually shrinking instead of growing, then battling with the company to move its list off its platform. Calling out Postscript for “false, misleading and deceptive claims” being made about it in those published materials, Attentive in its letter demanded that Postscript cease posting them. Asked afterward what’s going on between the two outfits, Attentive, through a spokesperson, responded via email that “Unfortunately, Postscript has a history of false claims and deceitful conduct. We’ve sent multiple cease and desist letters over the years as they’ve made inaccurate claims about Attentive, which they’ve acknowledged and corrected. We’ve also brought a federal lawsuit in January of 2023 against Postscript for ongoing and willful infringement of our multiple patents for our two-tap mobile technology, which revolutionized brands’ ability to add customers to their SMS lists in a compliant way.” (Attentive shared a copy of the complaint with TechCrunch.) Some of the “beef” between the two may seem ticky-tacky to outsiders. For example, Attentive’s cease-and-desist letter complained about the timeline in Postscript’s marketing, which says that former customer BUBS Naturals was a customer of Attentive for three years when Attentive says BUBs was a customer for roughly half as long. In response to Attentive’s letter, Postscript’s co-founder Alex Beller published an exasperated-sounding tweet , saying Postscript has heard before from Attentive and calling the company a “bully.” He also published a “response in full” that attempted to strike a more measured tone. Look, this isn’t the first C&D we’ve received over the years from Attentive. But sometimes you gotta stand up to the bully. Here’s our response in full: pic.twitter.com/VbqkTijt2y Reads the response: “Postscript takes your accusations seriously and provides its substantive response below. But it is important also to note the broader context in which Attentive is casting those accusations. Postscript is making gains in the market. It has also recently brought attention to a reprehensible practice engaged in by some SMS platforms in the industry: holding a customer’s proprietary SMS list hostage to prevent or interfere with the customer’s attempt to change providers. Considering these circumstances, Attentive’s assertion of increasingly weak legal claims appears aimed at shoring up recent underperformance in the market and distracting from its own acts of unfair competition.” Russell Weaver , a professor of law at the University of Louisville, spoke to TechCrunch about what avenues Attentive has to defend itself against perceived defamation or slander. One is to sue, which Weaver said is more complex and can often lead to further scrutiny or defense of the company. The other is to try the cease-and-desist route as Attentive has done. In the meantime, Postscript’s tactics seem to be working. In response to one of Beller’s tweets on the matter, one Attentive customer said he might change vendors. BGC ( @Bryan_Clark_ ) tweeted , “This makes me want to switch from attentive to Postscript. I wonder what the ROI on this thread will create for you guys.” When asked if it did have an impact, Postscript responded via email that it “doubled its ‘win rate’ against Attentive in the last quarter.” Meanwhile, TechCrunch talked with TJ Ferrera, co-founder of BUBS Naturals, about not seeing that promised pick-up in subscribers. With regards to making a switch that probably drew more attention than he anticipated it would, he said he has no regrets. “On one front, it’s small players that don’t know how to play this,” Ferrara said. “On the other front,” he said, referring to Attentive, “you have a 400-pound gorilla that is holding people’s information hostage.” To that allegation of holding data, when Ferrara requested custom data from his account, Attentive responded with it in six business days, and a subsequent request was answered within an hour.” In addition, its “policies with its customers make clear that the customer owns its data. Attentive facilitates the export of subscriber lists upon customer request and strives to provide them in a timely manner in accordance with our contractual agreement.”
Postscript Frequently Asked Questions (FAQ)
When was Postscript founded?
Postscript was founded in 2019.
Where is Postscript's headquarters?
Postscript's headquarters is located at 3370 North Hayden Road, Scottsdale.
What is Postscript's latest funding round?
Postscript's latest funding round is Series C.
How much did Postscript raise?
Postscript raised a total of $104.65M.
Who are the investors of Postscript?
Investors of Postscript include OpenView Venture Partners, Accomplice, Greylock Partners, Expanding Capital, 01 Advisors and 15 more.
Who are Postscript's competitors?
Competitors of Postscript include Blueprint and 6 more.
Compare Postscript to Competitors
Attentive is a personalized mobile messaging platform that helps e-commerce and retail brands connect with consumers. Using real-time behavioral data, Attentive automatically sends engaging text messages to each subscriber - whether it's a cart abandonment reminder, a notice about an exclusive sale, or product recommendations.
Bluecore offers personalized retention emails for e-commerce firms. It automatically determines which emails to send in real time. It enables businesses to acquire, retain and grow their shopper base. It was founded in 2013 and is based in New York, New York.
Sendlane operates as a provider of personalized and behavior-based email marketing solutions.
Intellimize helps marketers drive conversions and revenue growth by personalizing websites to deliver the right experience to each visitor on any device. The company automates this using machine learning.
ForMotiv provides an end-to-end platform for reducing online risk. The company improves customer experience by measuring end-user behavioral biometrics to detect future outcomes like fraud, delinquency, profitability, and abandonment as users engage with digital applications. The company was founded in 2018 and is based in Philadelphia, Pennsylvania.
Voxie develops a communication platform to interact with customers. The platform offers connecting with customers via text message with relevant, personalized messages to help improve repeat purchases and customize and personalize the content of messages based on individual actions taken. The company was founded in 2018 and is based in Alpharetta, Georgia.
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